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Graphic Designer Warm-up

Marketing Graphic Designer Warm-up Tasks​

This document describes the steps to take to get started with working in the marketing team as a graphic designer.

Weight of issue: 1

1) Learn about the product​

About Hyletic Product​

You can learn more about what we are making at Hyletic here

2) Review the design documents for the product​

Look at the Product function chart (Product function chart ) to get an idea of how the product is structured.

To understand the detail design of the product refer to the Product Design Document (PRD). You don't need to read the whole document, but just understand what the product is like.

When reading through the PRD document, you will find images of designs. You can find the detailed pages at full resolution here.

3) Try out Demo version of the product​

After you have a general understanding of the product. Download the demo version of our App product.

4) Check our website​

company website: Hyletic.com

5) Write about what you understood from experiencing our product​

In a 5 mins PowerPoint presentation, explain what you understood from learning about our product from points 2-4. Based on your understanding, try to cover the following points in the presentation:

  • What is our product?
  • What are main functions?
  • Who are our target user groups?
  • What kind of style of graphic styles of our content matches their interests? Why?
  • What color is suitable to show our specialty? List out concepts example of color cards. Explain why our users may like it?
  • How is official website, product website and product app store designs matching each other? If not, how to improve the styles design to match each other? Please give your throughs specific enough on color, styles, or pages design, content arrangement on website.

Besides the PPT. Write a markdown document to explain the questions, length is not required, but it should be clear enough to understand the answers.

6) Design 2 different styles Hyletic LOGOs.​

Based on your understanding of our product, Hyletic. Please design two logos which can reflect our company's mission, and styles.

Design 1: Design a logo reflecting 3D, metaverse(virtual world). The whole logo should not contain any character, but using logo alone to show the concepts of metaverse.

Design 2: Use "Hyletic" as the main part of the logo, the background can be a illustration of virtual world. The whole logo should be 3D designed and showing the feeling of "future"

Share your design in PPT at the presentation day.

7) Create a PowerPoint presentation​

In the presentation you should cover the following tasks:

  • Task 5
  • Task 6

All the files should be uploaded to Gitlab before your final presentation.

File Path: Intern/ Marketing-A /warm up tasks project

Create a folder of your name and merge all your file in the folder. Please follow Hyletic GitLab file naming requirements.

e.g "james/ tiktook-functional-graph.xmind" "james/presentation.ppt"

8) Marketing Group Contacts​

If you have any questions about the product and how to work in the product group, contact your onboarding assistant on Lark.